ABOUT LAUREN
REALTOR, TRAINER, CREATOR
With over 20 years of sales experience and more than $90 million in homes sold, Lauren Matera is not just a top-producing real estate agent—she’s a powerhouse influencer, speaker, and marketing strategist changing the way people buy, sell, and build their brands in real estate.
Known to her 400K+ social media followers as "itsthatrealestatechick," Lauren has mastered the art of authentic connection and digital marketing, turning her content into viral advertisements seen by millions. She’s been featured in the New York Times, podcasts, and industry blogs for her fresh, no-BS approach to real estate and social media.
​
But Lauren’s impact goes beyond transactions. As a mentor and sought-after speaker, she’s passionate about helping agents scale their businesses, protect their mental well-being, and use personal branding to attract leads organically. She shares game-changing strategies on content creation, mindset shifts, and relationship-driven sales that set real estate professionals apart in today’s market.
Free Canva
Branding Guide
Let's Work Together
CONTENT THERAPY
A weekly Social Media Content Group is designed to answer the WHO + WHAT of Content Strategy. You’ll discover, collaborate and curate your own content brand for business growth. Start creating content that resonates with your target audience and drives clients back to your page.
CONTENT CAMP
DETAILS COMING SUMMER 2025!
You've never seen Growth and Sales Strategy like this!
INFLUENCER MARKETING
Have a product or service you want Lauren to share on her platforms? From photo hosts to her comedic dialog short videos, Lauren has worked with big and small brands such as BGE, Pair Eyewear, Curbio, Zillow, PopTarts and Hello Alice as well as local restaurants and events.
Her audience stretches from a national following to a strong local followership in the Maryland area.
SPEAKING OPPORTUNITIES
Want a speaker attendees will actually enjoy learning from?
​
"she gives it to you straight, she has a way of connecting her content with real life stories. Her confidence and engaging style leave you inspired and wanting more. Lauren is a dynamic speaker with infectious energy" - Anna Brown; A|B Coaching
Lauren has years of experience in Sales Training, Leadership and Social Media Growth Strategy. With entrepreneurship, executive leadership and recruiting awards under her belt, Lauren believes in big dreams and big results. She has spoken for Network Selling Conferences, Realtor Associations and at NRT NXT.
